July 2000
Internet Prospector
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S P E C I A L   P R O J E C T S

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WALK WITH THE ANIMALS, TALK WITH THE ANIMALS!
ByPamela J. Smith

The Internet Prospector has been asked for some funding leads for our animal kingdom friends out there. Here are some search tips for our furry (or feathered or scaled) friends. I began my support safari with Guidestar at

http://www.guidestar.com

Using the Advanced search, I entered the key phrase "animal welfare," which garnered 352 hits. I then used Category to limit my search to "environment and animals." Whoa, that search resulted in a whopping 13,693 hits!

Guidestar allows a more targeted approach, by limiting a search by City, State and Income Range (to target a grant amount). I set more limits devising a search for $0 to Unlimited Income Range AND the Category of "environment and animals" AND keywords "animal welfare." This new search resulted in a hit list of 260 organizations. Much more manageable.

Here's an old tip: Roget's Thesaurus can be very helpful in devising new key word searches.

Another good source of animal funding can be found at Fundsnetservices:
http://www.fundsnetservices.com/animals.htm

This page lists the guidelines of potential funders. Use your browser's Find option to target your search or read through each entry. You may want to do a site search from its home page at

http://www.fundsnetservices.com/

Entering the query "animal shelter" resulted in a fuzzy response. Some of the resulting search terms, which are highlighted in bold, included animal (and animals) and housing/shelter. You can refine the results by sorting in date order. It would be nice if the results included the number of hits. After 100, I quit looking.

If you need a more Canadian view of charity, try Charity Village at

http://www.charityvillage.com/

Or head directly to its section on Environmental/Animals at

http://www.charityvillage.com/nonpr/nonpr7.html

You may want to monitor discussion lists for possible donors. Here are two samples: AR-NEWS is a public newswire for news items about animal rights -- ar-news-request@cygnus.com AR-TALK is an open discussion of animal rights and welfare issues -- ar-talk-request@cygnus.com

How do I find corporate funding? An SIC search in one of the many EDGAR sites can be helpful in creating corporate suspect lists. (FYI, 5999 is the SIC number for Pets and Pet Supply Stores.) Some EDGAR sites allow a full-text search. A query such as "pet food" or "kitty litter" would target some corporations. A search for "pets" and Your Town, Your State in a people/business finder garnered many pet-related local businesses,too. Don't forget the Web's many Yellow Page listings.

Our Corporate IP editor found some interesting sites that may offer clues to corporate funders, too. Cruelty-Free Companies at

http://allforanimals.com/cruelfree1.htm

lists companies, courtesy of PETA (People for the Ethical Treatment of Animals at http://www.peta-online.org), that do not test their products on animals. Those marked with an asterisk (*) manufacture strictly vegan products. Those marked with a plus sign (+) are currently observing a moratorium on animal testing.

Geoff and Dee's links to the companies and charities that don't test on animals are broken, but there are some good leads in the other links (for example, associations, some of which may have giving programs). Their new Animal Rights page is at

http://www.concentric.net/~Gshrieve/AnimalRights/newframes.htm

When searching for new funding, all of us want to find donor lists from similar organizations. I also look at affiliated associations and groups (they may give, too, as well as their members). While I look at an organization's Web page, a query on the org's name in my favorite search engine may uncover names otherwise missed. A FEW of the animal-affiliated organizations, just as samples of the MANY animal sites to review on the wild, wild Web:

The American Humane Association (http://www.amerhumane.org) announces a $4,000 grant on its homepage;

The Humane Society of the United States (http://www.hsus.org) has a few campaigns running;

Doris Day Animal League (http://www.ddal.org/) would be worth a news search for possible event attendees;

World Animal Net (http://worldanimal.net/) has 1,500 affiliates to explore;

The CFA's Southern Region lists its donors on its Web site (http://www.cfasouthern.org/Donation.html);

Animal Rights Law http://www.animal-law.org/ may garner some legal donors;

AnimalsAgenda.org http://www.animalsagenda.org/ has grrreat links to explore;

Educators for Animal Rights (http://www.e4ars.org/links/links.html) offers more leads.

Be creative in your search for support. From vegans to nutritionists to vets and corporations, there are many sources of potential support for the animals.


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